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Eligibility: This program is best suited for aspirants of healthcare marketing desiring an edge over their peers.

Why this Program?

Mobile devices are driving web traffic more than ever across all sectors. It’s important to make sure your site is responsive to both mobile and desktop visitors. All our sites are 100% mobile responsive, meaning that your site will be easier to use and rank higher in mobile search results.

  • Learn the key aspects and techniques of Digital Marketing specifically for the healthcare domain
  • Practice & successfully implement digital marketing tools & techniques in the healthcare domain
  • Leverage the principles and core concepts of digital marketing for the successful execution of digital marketing strategies.

The Program

The world has taken a 180-degree turn from traditional to digital. Businesses or products that do not get in sync with the digital mode of communication can hamper the growth and progress of their organization. With the world going for the digital course of action especially during the covid era, the medical fraternity has also extemporized its pathway and carved its footprints in the digital landscape.

With the increase in internet penetration, it has become a necessity for the healthcare industry to follow and engage with its target group online.

Benefits of doing the online digital marketing course at BLUEOCEAN HEALTHCARE:

  • Get trained by healthcare industry experts
  • 100% placement assistance
  • LIVE Project Experience

The certificate course in Digital Marketing in Healthcare will help participants analyze the challenges faced by the players in the healthcare domain related to digital marketing, and provide them with the right business strategy thus transforming their businesses.

The following topics will be covered in the course

  • Orientation & Fundamentals of Healthcare Marketing
  • Personal Development & Brand Influence
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (Google Ads)
  • Google Business Page Management
  • Social Media Management
  • Facebook Ads & Marketing
  • Instagram Marketing
  • LinkedIn Marketing
  • Twitter Marketing
  • Lead Generation
  • YouTube Marketing
  • Basics of Graphic Designing
  • Basics of Content Writing
  • Basics of Video Editing
  • Basics of Website Development
  • Basics of Digital PR
  • Case Studies & Live Projects